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Is Boomin Changing Estate Agency?

Paul Stripp Estate Agency Comments

May 19, 2021

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The future of estate agencies in the UK is changing – or is it?

In recent weeks, Boomin, the digital property matchmaker, launched to dislodge the main portal websites such as Rightmove, Zoopla, and On the market. Founded by the Bruce Brothers who started Purplebricks, Boomin has been enticing agents to sign up for free (we know because we’re one of them!).

What Does Boomin Mean for Estate Agents?

Boomin has many estate agents worried as it appears to be setting itself up to connect buyers and sellers together without the need for an estate agent at all. Whilst Boomin has publicly advised that they have no intention of making estate agents redundant, it seems more certain than ever that if Boomin doesn’t make this move, then another tech giant such as Facebook or Google shortly will. 

How Can Estate Agents Fight Back?

Unfortunately, the dark truth of technology is finally catching up with Estate Agency – an industry that is years behind in tech. In our opinion, if the estate agency industry is going to survive the next decade, then we’ve got to start moving with the times and rebuild trust in the estate agency name. 

Boomin may not succeed in making estate agents redundant, but it’s not really Boomin that we need to worry about; it’s what comes after Boomin. 

While this may all sound a bit doom and gloom, estate agents do have one major thing going for them – they’re human! Regardless of how sophisticated AI gets, people will always want to deal with people, especially when it comes to your most important asset and one with highly emotional ties. 

Technology can do a lot, and there’s no doubt that our industry is going to change very quickly, but nevertheless, I foresee a brighter future for Estate Agents, one that combines the usefulness of the internet with the personal touch provided by physical estate agents. 

 

To find out what sets Paul Stripp Estate Agency, Battle, apart and why we are confident that we have a space in the new modern world of estate agency, get in touch with us today. 

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